Our Story

“Dancing is a source of happiness and celebration.
Flo Dancewear is my way of sharing that happiness
with young dancers everywhere”
~Felicia Palanca

A LOVE OF BALLET

Created by a Ballerina

Flo Dancewear is the creation of Felicia Palanca who fell in love with ballet at the age of 4. Inspired by her time as a senior artist with the Australian Ballet, Flo Dancewear is a collection of beautiful pieces perfect for ballet class, parties or twirling at home.

COMFORTABLE DANCEWEAR

Dancing is for Everyone

"I want dancing to be accessible to all children. Selecting fabrics that are soft with stretch so children can feel free playing, dancing or resting in our pieces."



MADE TO MOVE

Super Soft & Functional

For over 10 years Flo Dancewear has focused on designing beautiful, super-soft and functional dancewear for little dancers. We select fabrics that are soft to touch and easy to care for.

STEPPING INTO THE FUTURE

Sustainable Style

Flo Dancewear is now taking active steps to ensure we also help to look after the planet for the future of little dancers. Find out more about our steps towards a sustainable future here.  

From the age of three, I wanted to dance. I loved the freedom my body felt when I moved to music. Dancing on stage was a dream world, a magical place."

Felicia Palanca

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